Established in 2007, the Kristinit brand (/kris-tin-NĒT/) embodies a passion for beauty, a commitment to women's empowerment, and a dedication to supporting important causes such as environmental conservation and women's health. According to founder Kristina, there is a pressing need for women to take a stand and make a difference in the world.
How It Started
Long before Kristinit was worn by celebrities and carried nationwide at stores like Anthropologie, Kristina LOVED clothing and there was never any question that her destiny would involve fashion. As a 3 year old, she loved drawing, enjoyed dressing up with her mom’s silk scarves, and loved creating fashion shows with her Barbies.
Her First Love
On the weekends, when other kids were outside playing in the dirt, Kristina immersed herself in old movies, watching Marlene Dietrich or Lana Turner slink across the screen, heroines of their own story, elevated to untouchable heights of confidence and glamour, due in large part to the costumes they wore. This was the stuff of dreams. Kristina was discovering her calling.
Obsessed with Hollywood Costumes
For 20 years, Kristina studied everything about fashion she could get her hands on, to the point of becoming a walking encyclopedia of fashion and costume history. She was particularly obsessed with 1930s Hollywood costumes and expressed her love in hundreds and hundreds of illustrations of costumes.
As a Fulbright Finalist, Kristina studied art and theater at UCSC, fashion design and costume history at London’s renowned Wimbledon School of Art, and earned her MFA in Costume Design at UCLA. Kristina honed her skills in New York and London working extensively in theater, ballet, and opera.
Her first pieces
From years of bringing to life characters through costumes, Kristina’s true artistic pleasure emerged in creating beautiful one-of-a-kind garments out of reclaimed and antique fabrics.
Kristina was driven by a desire to capture the confidence, magic, and feminine power she witnessed years ago watching Marlene, Marilyn, and Audrey flourish on screen.
Since then, Kristinit’s feminine and artistic creations have been featured prolifically in the media, countingVogue.com,Harper’s Bazaar,Teen VogueandLos Angeles Magazineamong the publications to feature her designs. She was one ofBlake Lively’sfavored designers on Preserve.us, and she includes blogger celebrities Rocky Barnes, Jenny Bernheim, and Michelle Madsen as regular clientele
And then everything changed...
In 2016, Kristina’s life changed forever when she lost her wonderfully talented and beloved younger sister Laura, who died shortly after giving birth to her second child. Suddenly, these lifelong beliefs of love and feminine strength that had always propelled Kristina forward, became critical to her ability to turn tragedy into hope.
Evolving in Beauty
Kristina and her husband Gary sold their beloved home in Los Angeles and moved to the Pacific Northwest to be near and help raise her wonderful nephews.
Even in tragedy, there are blessings. Surrounded by Beauty of Nature, Kristina continues to evolve and bring forth her creations full of love and hope.